Magic Marketing Machine Testimonial

Most of the time, women come to me for help to get in shape to play basketball again and to feel confident about avoiding injuries. But sometimes they come to me asking for advice about growing on social media.

You see, that’s what happens when your audience watches you grow from 900 followers to over 20 thousand, across 3 platforms, in the span of a year.

So today’s blog is a little different to the usual basketball content. Instead, I’ll be sharing how I grew my social media to reach thousands of women who needed my help.

When I first started Kind of Sporty, I knew I wanted to help people play without injury, and I knew social media was a powerful tool for reaching a wide audience. But that was the extent of my social media 'prowess’. I spent a year frankly guessing what to post, and at the end, I’d only gained 800 followers for what felt like hundreds of hours of work. And somehow, I hadn’t magically gone viral either (which I thought, at the time, was the goal).

And then I came across Jenna Harding’s Magic Marketing Machine, and something about it struck a chord with me. Yes, it’s a social media marketing program for service-providers, but she said it’s a program that specifically tends to attract “healers and helpers”: people whose first motivation is to help others and whose second motivation is to build an aligned business that can scale up to help more and more people.

“That’s exactly me”, I thought!

You see I had plenty of knowledge about my subject: basketball and exercise science, but I really had no idea how to market that to normal people who didn’t know what on earth an Exercise Scientist is!

Magic Marketing Machine gave me the tools to understand what my clients actually wanted and how to bridge the gap between that and all the technical knowledge I had in my brain. So now, instead of guessing what to post, I know exactly what to post, confident that it will resonate with the right person. Within a month of starting Magic Marketing Machine, I hit 1000 followers (a massive goal of mine) and by the next month I had doubled it to 2000!

Now I’m fast approaching 10k on both Instagram and TikTok and have almost hit 1k on YouTube (where I only just started posting). Making content is so much faster and easier with no more guesswork! I can batch content for weeks in advance, or I can post on the fly when a brilliant idea pops into my mind.

Magic Marketing Machine wasn’t a quick-fix or library of hooks to be retrofitted into my old content. It was a practical masterclass in how to reach the right person using the right words in the least amount of time on my phone as possible.

And my content hasn’t just caught the eye of my ideal client, it’s also caught the attention of some of the biggest brands in Basketball.

If you’re a helper or healer who wants to start reaching more of the right people, then I can’t recommend Jenna’s program enough. Her FREE training is a great place to start if you’re sick of guessing what to post on social media.

Watch Jenna’s free webinar: How To Get Clients From Instagram

FYI the links in this blog are affiliate links, so I may get paid a small percentage should you choose to purchase MMM.